The timing of this first Seasonal News couldn't really be better, because spring collections are coming! And with spring comes a cheerful campaign for Bergstein. The popular brand is known for its colorful rain boots, which we now distribute internationally. In addition, Bergstein is our own brand. So we are extra proud to launch this new campaign.
Over the rainbow
When you say spring, you say color. And when you say color? Exactly, Bergstein. So as soon as spring begins, so does our latest campaign, which is colorful, recognizable and cheerful. Just look at the colorful campaign images, which take us to great heights. And kids who (want to) wear Bergstein can't believe their luck, because we challenge them to participate in colorful challenges for a chance to win great prizes.
Bergstein's dealers have already purchased the spring and summer collection. Every sales outlet can link up with this B2C campaign starting in March, including POS materials and content for social media, newsletters or the webshop, for example. This way we offer appropriate sales support to all Bergstein dealers. If you need tailored advice, our in-house marketing department is happy to design a window poster or advertisement for the local brochure.
Into the woods
Looking a little further ahead, we are eagerly stepping into a new fall season. Fall is already the ultimate rain boot season, of course, but Bergstein is stepping it up for FW23. This fall, Bergstein comes with a collection featuring three new colors and bestseller Forest. Fitting for the season and in line with the fashion image in children's fashion, we go Into the woods, with the colors Chocolat, Caramel and Elephant.
As a Bergstein dealer, place your pre-order as of now, making you the first to participate in the launch of this new campaign. Are you interested in this new collection and its launch campaign? Let us know and we will make sure you receive all the information as soon as possible. You are not a Bergstein dealer yet, but you are convinced of the match for your store? Call or email us, we will be happy to discuss all possibilities with you.
The world of Bergstein
Bergstein's mission is to give children a happy, colorful life in which they can enjoy being themselves. #HappytoB stands for everything you can be happy about, with a small nod to the B of Bergstein.
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